3DQ: brand and web design for a 3D visualization studio
A whole visual identity in which images are the protagonists
3DQ studio is a digital agency specialized in 3D Visualization for interior design and architecture. When they contacted us they needed a visual identity that would represent them and a website that would highlight the value of the amazing images that they develop for the visualization of interior design projects before they are carried out. Their excellent work led them to collaborate with companies such as Google, Virgin, Twitter or Hilton.
Because of that, the protagonists of the visual identity that we have created are these images that by themselves have a great personality and don’t need great supporting features to be presented. Thus, the graphic identity is based on a clean design in which the selected typography is of great importance and in which the only colors used have been black and white, creating a powerful contrast with the detailed renders.
The main goal for this website was to enhance the extraordinary quality of their work through a unique navigation. In this project we are committed to a design aimed at the audience to which 3DQ targets their services, with a strong editorial character and full-screen block navigation with lateral scrolling. Obviously this design has been adapted so that the browsing in mobile phones still meets the same premises and the renders are still being visualized in the best possible way, ensuring a powerful user experience in these devices.
The result is a simple graphic line that nevertheless perfectly defines 3DQ’s character and highlights the value of their excellent work. We invite you to navigate the website and to try out for yourselves this different browsing experience!
What did we do?
· Creative management
· Brand identity
· Coordinated graphics
· Social media graphics
· UX/UI
· Web design
· Web programming
The graphic line is completed by the Klarheit Kurrent typeface, from designer Alex Duet for the well-known Extraset foundry, which plays a very important and prominent role in all the pieces created.