Xicotets, corporate identity and space design for a preschool
Creating a unique space where the little ones learn to interact with the environment
Xicotets is much more than just a daycare or preschool; it’s a second home for children, and that was our starting point for this project. Our goal was to make sure that when parents visited for the first time looking for a school for their children, they would look at each other and say, “This is the school where we want them to grow up.” We wanted them to feel that their children would be comfortable in their environment, have fun, learn, and connect with the space they inhabit.
Through the materials, colors, and illustrations on the walls, we transformed each classroom into a different habitat, filling them with characters and vegetation that interact with the unique animals of each habitat. In this way, we opened a window to knowledge and imagination.
In this project, we not only designed the entire corporate identity for Xicotets but also their website, and we created all the necessary elements for their communication. Fortunately for us, we had the pleasure of taking care of the interior design of the school, from the color of each room and the furniture to the illustration of each scene and the interior and exterior signage of all the facilities.
We won’t deny it: throughout the entire project, we were excited like children.
What did we do?
· Creative direction
· Signage and intervention in spaces
· Production and printing
· Corporate identity
· Coordinated graphics
· Illustration
· Web design
· Communication