Consultancy, design and web programming for Hisense in Spain and Portugal
Web development for the Chinese technological brand Hisense Iberia
When the Chinese technological company Hisense raised the challenge of carrying out consulting services about its future website as well as its design and programming. We found it a really interesting challenge so we fully committed ourselves to analysing how a technological brand such as this one should present itself and what a potential client or user should expect to find when they access their official site for Spain and Portugal.
With this deep analysis and after checking the online presence of companies in the same technological sector, we started working to create a clear and clean web interface where all their products (such as TVs, smartphones, appliances, etc) show their attractive design without giving up an inch of web usability and fast web browsing, which is something that search engines like Google value more and more.
Hisense is one of the world leaders when it comes to Smart TVs, appliances and smartphones: it is the third most important brand when it comes to TV sales at a global scale and a company that operates in 130 countries. Therefore, it has great responsibility, especially in such a competitive and dynamic sector such as technology, where changes happen so fast that keeping eyes wide open is required in order to not fall behind. That is why their website is constantly being updated with individual landing pages for the launch of new products or the sponsorship of events such as 2018 FIFA World Cup Russia for which Hisense was the official TV.
As nowadays it is impossible to think of websites built only for desktop computers, different versions were designed to perfectly adapt to the different mobile devices such as smartphones and tablets to enjoy an excellent user experience, and this in turn would translate into better results. Hardly a year after that the brand presence in all the shopping chains – as well as the brand perception for the Spanish and Portuguese users – has increased to the point of becoming one of the most valued brands because of its great value for money.
If you want to be up to date with the latest news, go to www.hisense.es