Web consulting, design, and programming for Hisense Spain and Portugal.

When the Chinese technology company Hisense proposed us the challenge of doing a consultancy on their future website, as well as its design and programming, we found it to be a truly interesting challenge, so we fully immersed ourselves in analyzing how a technological brand like theirs should be projected and what a user and/or potential customer expects to find when they arrive at their official website for Spain and Portugal.

From this in-depth analysis and by examining the online presence of other companies in their same technological sector, we started working to create a clear and clean web interface where all their products, such as TVs, smartphones, home appliances, etc., display their attractive designs without compromising the usability of the website and a fast navigation, something that is increasingly valued by search engines like Google.

Hisense is one of the world leaders in Smart TVs, home appliances, and smartphones, the third brand in TV sales worldwide, and a company present in one hundred and thirty countries. Therefore, their responsibility is high, especially in such a competitive and dynamic sector as technology, where changes occur so rapidly that you have to keep your eyes wide open not to fall behind. In this sense, it is a website that is constantly updated, regularly incorporating landing pages for the launch of new products or sponsorship of events such as the 2018 World Cup, of which Hisense is the official television.

As today it is unthinkable to design a website based solely on desktop computers, different versions of the website were designed to adapt perfectly to various mobile devices such as smartphones and tablets, to enjoy an excellent user experience that, in turn, translates into greater conversion results. Barely a year later, both the brand’s presence in all purchase chains, as well as the brand perception by Spanish and Portuguese users, have increased to become one of the most valued brands for their value for money.

If you want to stay up-to-date with their latest news, go to www.hisense.es.