GVA: Vocational Training in Comunitat Valenciana launches a new website designed by Pixelarte
Designing and programming for the new website of Valencian VT.
With the goal of improving its communication and transforming their image to a younger, fresher and clearer one, Vocational Training (VT) in Comunitat Valenciana has trusted Pixelarte to create their new website.
On top of their change of image, this change of website also involves many improvements in usability and in the access to all the information that it contains. In order to show the great range of trainings that are offered, differentiation comes from the several VT grades as well as the 25 professional areas that make up the selection of training.
One of the most important aspects of the new website is the search engine designed to make the search and consultation of all the Valencian VT information much easier. They are intended to be extremely intuitive and can be used without any issues by the different target audiences. Also, as it should be, the designed website meets all the current web accessibility standards.
In order to ensure the graphic coherence of this project, in Pixelarte we were tasked with developing all the elements involved such as icons, illustrations, animations or the web layout itself. Furthermore, we have handled the programming and the creation of the tool to import content, thus encompassing the whole process and delivering a totally functional website.
The main objective of all this is to achieve the smallest churn rate possible, prioritizing a good organization of content and an easy access to all kinds of information that is needed above anything else, but always with a sophisticated design. The goal is always to make it possible for the youth and potential students to find easily and in an attractive way all the information that they need in order to understand the training offered and to help them making the right decision when it comes to their studies.
The result is a clean, clear and intuitive website that invites one to browse through it, we invite you to try it yourself!
What did we do?
· Creative management
· Illustrations
· Communication
· Web design
· UX/UI
· Web programming
· Motion graphics
As it is targeted at very young people who use the mobile phone almost exclusively as their consultation device, the user mobile experience had to be very powerful both for search and consultation. Thus, all the graphics and illustrations are in high resolution, designed to be seen perfectly in the retina displays of any current phone.
The illustrations were conceived always about equality in mind, without any discrimination based on sectors, and entailing a diversity of profiles through characters with different characteristics: different genders, functional diversities…
As we did not have any previous graphic material, in Pixelarte we handled the development of all the elements involved: icons, illustrations, animations and the web layout itself.
In order to accompany the website launch, we have also handled the generation of digital communication pieces in order to promote both the new website and VT as training with potential, aimed especially at social media and official channels for Generalitat Valenciana.