Corporate identity, packaging and applied graphic design for La Hoja de Roble Hotel
Creation of the logo, corporate stationery, merchandising elements and applied graphics for the different packaging elements of the hotel’s products

What did we do?
· Creative direction
· Corporate identity
· Coordinated graphics
· Packaging

“The objective was to create an identity that combined tradition and modernity, which is why we opted to design a figure as a seal or crest, but using more pleasant and modern forms and graphic design resources.”


“The idea was also to illustrate one of the representative elements of the area: acorns. The combination of black and white with a sans typography, ended up giving it the current touch that the client needed.”


“We carried out all the corporate stationery, the graphic design of tableware, the labeling for the wine, the packaging of each of the artisanal products and foods that the hotel itself produces and sells, and other merchandising objects, such as cloth bags or salt cellars.”




